Toys Under $25

Looking for great kids’ toys without spending a fortune? Explore our toys under $25, featuring affordable puzzles, games, creative activities, educational toys and small gifts that kids will genuinely enjoy, perfect for birthdays, stocking fillers or a little surprise just because.

433 products

The Bookoli Magic Painting Unicorns reusable water painting book, a mess-free unicorn themed activity book with a refillable magic water pen for creative play.
$16.95
Bookoli Magic Painting - Unicorns
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MierEdu Travel Magnetic Puzzle - Animal Music
MierEdu Travel Magnetic Puzzle - Animal Music
$14.95
MierEdu Travel Magnetic Puzzle - Animal Music
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Tiger Tribe Pour and Play Animal Cups set of five colourful bath cups
Tiger Tribe Animal Cups stacked into a tower for bath play
$19.95
Tiger Tribe Pour & Play - Animal Cups
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The HEY CLAY Single Pack Minions - Kevin by Hey Clay is displayed, showing a box with an image of the yellow Minion character named Kevin against a red background. This Minions-themed activity set includes clay colors such as white, yellow, black, brown, and gray—ideal for enhancing fine motor skills with its soft modeling clay.
A Hey Clay Single Pack Minions - Kevin activity set, which includes tubs of soft modeling clay and a plastic sculpting tool, sits beside an open box, showcasing a completed yellow Minion wearing goggles and blue overalls. This fun project by Hey Clay is perfect for enhancing fine motor skills.
$12.00 $15.95
Hey Clay Single Pack Minions - Kevin*
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-25%
Two toddlers colouring in Honeysticks Toddler's First Colouring Book pages together at a table, with Honeysticks beeswax crayons spread out in front of them
Toddler holding a green Honeysticks crayon and smiling, with a partly coloured page from the Endangered Animals Adventure colouring book on the table
$9.95
Honeysticks Toddler's First Colouring Book - Endangered Animals Adventure
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The image showcases a pack of "Little Brian Paint Sticks Metallic - 6 pack," featuring six metallic colors. The packaging highlights key features such as child-friendly, non-toxic paints that offer mess-free painting, quick drying in less than 60 seconds without the need for brushes or water for vibrant, solid paint.
A row of six Little Brian Paint Sticks Metallic, in different colors: silver, orange, pink, blue, green, and purple, all standing upright. Each child-friendly stick is labeled "Little Brian METALLIC Paint Sticks" with a small logo above the text. The background is plain white.
$12.95
Little Brian Paint Sticks Metallic - 6 pack
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The image shows a "Melissa & Doug Puffy Sticker Play Set - Safari." The set includes 42 colorful, reusable puffy stickers of various safari animals such as elephants, giraffes, lions, and more. Perfect for children aged 4 and up, this playset offers endless imaginative fun.
An open Melissa & Doug Puffy Sticker Play Set - Safari children's book with handles, showcasing a colorful forest scene with a river and distant waterfall. Below the book is a sheet of puffy stickers featuring various animals, including elephants, lions, zebras, and butterflies for an engaging safari adventure.
$19.95
Melissa & Doug Reusable Puffy Sticker Play Set - Safari
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The Tiger Tribe Roller Pattern Pens by TIGER TRIBE are displayed in a partially open package, showcasing a set of six double-sided pens in vibrant shades of pink, purple, teal, green, red, and orange. Designed to create a variety of patterns for children's creative projects, the box includes an age recommendation of "5+" and features a choking hazard warning.
A white background is brought to life with various colorful, whimsical lines created using Tiger Tribe Roller Pattern Pens by TIGER TRIBE. Orange and blue lines flow in wavy patterns, while green lines take on the appearance of vines adorned with leaves. The creative endeavors of kids shine through in patterns of hearts, stars, and small circular shapes in pink and purple.
$16.95
Tiger Tribe Roller Pattern Pens
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The HAPE Battery Powered Inter-City Loco - Red is a small red and grey locomotive powered by batteries. This charming train features black wheels, a streamlined design with a black window, and the number "19-2" displayed on its side. It is finished with a red and white Hape heart logo, making it an ideal addition to any child's wooden railway adventure.
$24.95
HAPE Battery Powered Inter-City Loco - Red
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Hape Short Curved Tracks 4-piece wooden train track set in its packaging
$12.00 $19.95
*Hape Short Curved Tracks (4pc)
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-40%
Djeco In the Jungle 54 piece jigsaw puzzle showing a jungle explorer and monkey scene
Completed Djeco In the Jungle puzzle with animals and hidden jungle details
$12.00 $29.95
Djeco In the Jungle Puzzle
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-60%
Hinkler Junior Jigsaw Carry and Play Roarsome Dinosaurs 45 piece puzzle box
Hinkler Roarsome Dinosaurs jigsaw showing the completed colourful dinosaur scene
$9.95
Hinkler Junior Jigsaw Carry & Play - Roarsome Dinosaurs
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Clementoni Idea Drawing Small Pen Lab - Butterfly
Clementoni Idea Drawing Small Pen Lab - Butterfly
$17.95
Clementoni Idea Drawing Small Pen Lab - Butterfly
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Melissa & Doug Reusable Sticker Pad Dress-Up front cover showing five colourful dress-up scenes and over 165 repositionable stickers of dolls, dresses and accessories.
Two dress-up scene pages from the Melissa & Doug sticker pad with reusable clothing stickers, showing dolls at a balloon-filled party surrounded by colourful outfits.
$22.95
Melissa & Doug Reusable Sticker Pad - Dress Up
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Hinkler Inkredibles Magic Ink - Easter Fun
Hinkler Inkredibles Magic Ink - Easter Fun
$9.95
Hinkler Inkredibles Magic Ink - Easter Fun
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HeyDoodle Standard Markers 12 pack of erasable, non-toxic drawing pens for reusable silicone mats
$21.95
Hey Doodle Standard Tip Pens - 12 pack
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Hey Clay Fluffy Pets air-dry clay kit box featuring modelling clay models of a Persian cat, a mouse and a chihuahua
Hey Clay Fluffy Pets set showing six cans of colourful air-dry modelling clay ready for sculpting
$17.95
Hey Clay 6 pack - Fluffy Pets (Persian Cat, Mouse, Chihuahua)
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Speedy Monkey wooden tambourine with a decorated botanical drumhead and colourful chrome jingles
Angled view of the Speedy Monkey wooden tambourine showing its natural wood frame and pastel chrome jingles
$24.95
Speedy Monkey Tambourine
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A colorful Crocodile Creek 24pc Fire Station Puzzle is displayed. The gift box, featuring a fire station design, stands upright while several large, brightly colored puzzle pieces are scattered in front, revealing partial images of firefighting scenes.
Title: Crocodile Creek 24pc Fire Station Puzzle by Crocodile Creek Illustration Description: The top level of the 24-piece fire station puzzle showcases a cozy kitchen, complete with a cat, dog, and fire gear hanging on hooks. Below, the scene features a well-equipped fire truck ready for action. Various firefighting tools are neatly organized throughout the puzzle, each piece fitting perfectly together to create an engaging and detailed depiction of a bustling fire station.
$23.95
Crocodile Creek 24pc - Fire Station Puzzle
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Image of the Hey Clay 6 pack - Ocean product box. The box is labeled "Ocean" and features colorful clay animals including a clownfish, a discus, and another fish. The package states it includes 6 cans of air-dry modeling clay suitable for ages 3+, perfect for sensory development.
An open white box from Hey Clay containing six small containers of modeling clay, perfect for sensory development. The containers are arranged in two rows and come in vibrant colors like red, green, blue, orange, yellow, and white. The front of the Hey Clay 6 pack - Ocean (Clownfish, Discus, Fish, Eel) is adorned with a playful sticker.
$17.95
Hey Clay 6 pack - Ocean (Clownfish, Discus, Fish, Eel)
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Image of a children's Pocket Watercolour Painting Book titled "Classical Fairy Tales" by MIEREDU. The cover features an outline of a gnome, mushrooms, and a young girl in a garden, with colorful watercolor backgrounds. Ideal for fostering artistic skills and creative play. Recommended for ages 4 and up.
A partially colored illustration of a princess with long hair in a castle, created using watercolors from the nearby MIEREDU Pocket Watercolour Painting Book - Classical Fairy Tales. A paintbrush with a red tip hovers over the artwork, demonstrating artistic skills. The soft pink background enhances the invitation for creative play.
$10.95
MIEREDU Pocket Watercolour Painting Book - Classical Fairy Tales
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Hinkler Hello Kitty Baking Kit packaging
Hinkler Hello Kitty Baking Kit contents including apron and recipe book
$22.00 $29.95
Hinkler Hello Kitty Baking Kit
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-27%
Hinkler Inkredibles Bluey Easter Magic Ink Pictures activity pad front cover
Bluey Easter Inkredibles magic ink activity pad shown from another angle
$9.95
Hinkler Inkredibles Magic Ink - Bluey Easter
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SolidRoots Manic Minute fast-paced talking game box
SolidRoots Manic Minute talking game packaging and contents
$9.00 $39.95
Solid Roots - Manic Minute^
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-77%

What are the best toys under $25 for kids?

Great toys don’t need to come with a big price tag. Our toys under $25 collection makes it easy to find fun, engaging and purposeful toys for different ages and interests, whether you’re shopping for a birthday present, stocking filler, party gift or an affordable everyday treat.

  • Choose creative activities for kids who love making and drawing.
  • Discover puzzles and games that encourage thinking, concentration and problem-solving.
  • Find educational toys that make learning fun through hands-on play.
  • Explore small toys that are ideal for birthdays, stocking fillers and gifts for friends.
  • Shop affordable options from many of the trusted toy brands in our wider range.

Looking for something a little more? Explore our $25 to $50 toy collection for even more puzzles, games, creative activities and toys for every kind of play.