Toys $25 to $50

Looking for a great kids’ gift between $25 and $50? Explore puzzles, games, creative activities, educational toys and more, with plenty of fun and purposeful options for birthdays, Christmas and everyday gifting.

466 products

Djeco Wooden Beads Hearts set box
Djeco Hearts beads and heart pendants
$29.95
Djeco Wooden Beads - Hearts
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Hey Doodle Icons of Aotearoa Mini reusable silicone colouring mat featuring Kiwiana designs
$29.95
Hey Doodle Silicone Playmat - Icons Of Aotearoa (Mini)
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Set of Honeysticks finger paint containers with a cardboard box on a white background
Colorful small jars with lids on a green background
$29.95
Honeysticks Finger Paint
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mierEdu Magnetic Art Case Fashion Girls pack with 35 magnets
mierEdu Magnetic Art Case Fashion Girls open with magnetic board and outfit pieces
$29.95
MIEREDU Magnetic Art Case - Fashion
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Mudpuppy Moonlight Ballet 100 piece glow in the dark jigsaw puzzle box featuring a ballet scene
Mudpuppy Moonlight Ballet puzzle showing the completed ballet artwork
$27.95
Mudpuppy Glow In The Dark Puzzle - Moonlight Ballet 100pc
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Mudpuppy Frogs and Lizards Glow in the Dark 100 piece jigsaw puzzle box
Colourful completed Mudpuppy Frogs and Lizards jigsaw puzzle showing frogs and lizards
$27.95
Mudpuppy Glow In The Dark Puzzle - Frogs And Lizards 100pc
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Mudpuppy Monster Trucks 100 piece glow in the dark jigsaw puzzle box
Completed Mudpuppy Monster Trucks puzzle showing colourful cars and trucks racing
$27.95
Mudpuppy Glow In The Dark Puzzle - Monster Trucks 100pc
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Melissa & Doug Farm Puzzles in a Box packaging, showing the cow jigsaw puzzle assembled in its wooden tray with previews of the horse, hen and chick, and pig puzzles
The four Melissa & Doug Farm Puzzles laid out separately: horse, hen with chick, pig, and cow, each a 12-piece wooden jigsaw
$29.95
Melissa & Doug Puzzles in a Box - Farm
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Melissa & Doug Chunky Vehicles Puzzle board with all nine pieces in place: aeroplane, train engine and two carriages, police car, fire engine, school bus, cruise ship and sailboat
Melissa & Doug Chunky Vehicles Puzzle with several pieces lifted out, including the aeroplane, school bus, police car and train engine, resting beside the board
$29.95
Melissa & Doug Chunky Puzzle 9 pc - Vehicles
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ThinkFun My First Math Dice game box, a first counting and maths game for children aged 3 years and up
ThinkFun My First Math Dice components including two big chunky dice, colourful counter chips and two chip towers
$29.95
ThinkFun My First Math Dice
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Melissa & Doug Sticker WOW! Ice Cream activity pad set with Frosty the Ice Cream sticker stamper
Melissa & Doug Sticker WOW! Ice Cream sticker stamper stamping stickers onto the activity pad
$29.95
Melissa & Doug Sticker WOW Activity Pad - Ice Cream
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Melissa & Doug Sea Life Chunky Puzzle board with whale, shark, dolphin, seahorse and crab pieces in place, and the octopus and starfish pieces lifted out beside it
Melissa & Doug Sea Life Chunky Puzzle fully assembled, showing all seven pieces - dolphin, whale, octopus, shark, seahorse, crab and starfish - in the ocean scene
$29.95
Melissa & Doug Chunky Puzzle 7pc - Sea Life
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Melissa & Doug Unicorn Chunky Puzzle board with the blue, yellow, purple and white unicorn pieces in place, and the pink unicorn and rainbow pieces lifted out beside it
Overhead view of a child playing with the Melissa & Doug Unicorn Chunky Puzzle, placing pieces into the castle and meadow board
$29.95
Melissa & Doug Chunky Puzzle 6 pc - Unicorn
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Crayola Disney Princess Colour and Sticker Kit with washable markers, colouring pages and stickers
Crayola Disney Princess Colour and Sticker Kit contents showing markers and colouring pages
$27.95
Crayola Colour & Sticker Kit - Disney Princess
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Crayola Colour and Sticker Kit - Paw Patrol activity set for children
Crayola Paw Patrol Colour and Sticker Kit with washable markers, colouring pages and stickers
$27.95
Crayola Colour & Sticker Kit - Paw Patrol
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Melissa & Doug Sticker WOW! Shark Activity Pad and shark-shaped sticker stamper packaging.
Melissa & Doug Sticker WOW! shark stamper pressing stickers onto an ocean-themed activity pad.
$29.95
Melissa & Doug Sticker WOW Activity Pad - Shark
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Melissa & Doug Sticker WOW! Purple Unicorn activity pad with refillable unicorn sticker stamper
Sprinkles the Purple Unicorn stamper dispensing stickers onto a Melissa & Doug Sticker WOW! activity pad
$29.95
Melissa & Doug Sticker WOW Activity Pad - Purple Unicorn
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Hape Wooden Puzzle Blocks Farm, a set of nine illustrated wooden cubes arranged to form a colourful farm scene
Hape Wooden Puzzle Blocks Farm cubes assembled into a friendly farm animal picture
$29.95
Hape Wooden Puzzle Blocks - Farm
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Melissa and Doug Sticker WOW Astronaut activity pad set with Atlas the Astronaut sticker stamper
Melissa and Doug Sticker WOW Astronaut sticker stamper and 24 page space activity pad
$29.95
Melissa & Doug Sticker WOW Activity Pad - Astronaut
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Melissa & Doug Sticker WOW! Cat activity pad set with collectible cat sticker stamper
Melissa & Doug Sticker WOW! Cat sticker stamper stamping pet-themed stickers onto the activity pad
$29.95
Melissa & Doug Sticker WOW Activity Pad - Cat
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Melissa & Doug Sticker WOW! Activity Pad and sticker stamper - Tiger, in packaging
Melissa & Doug Sticker WOW! Tiger collectible sticker stamper and 24-page activity pad
$29.95
Melissa & Doug Sticker WOW Activity Pad - Tiger
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Melissa and Doug Sticker WOW! Dog Activity Pad Set with dog sticker stamper and 24 page activity pad
Melissa and Doug Sticker WOW! collectible dog sticker stamper
$29.95
Melissa & Doug Sticker WOW Activity Pad - Dog
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Melissa and Doug Sticker WOW! Sea Turtle Activity Pad Set with sticker stamper and 24 page activity pad
Melissa and Doug Sticker WOW! collectible sea turtle sticker stamper
$29.95
Melissa & Doug Sticker WOW Activity Pad - Turtle
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Crayola Goo Wacky Booster Pack slime-making set
Crayola Goo Wacky Booster Pack slime-making set
$27.95
Crayola Goo Wacky Booster Pack
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What are the best kids’ toys between $25 and $50?

Our $25 to $50 toy collection is packed with gift ideas that offer plenty of play value without stretching the budget. From creative activities and educational games to puzzles and imaginative play, there are options for different ages, interests and stages of development.

  • Find creative toys that encourage imagination and self-expression.
  • Discover puzzles and games that build concentration and problem-solving skills.
  • Explore educational toys that make learning engaging and fun.
  • Choose hands-on toys that encourage screen-free, purposeful play.
  • Find plenty of birthday and Christmas gift ideas from trusted toy brands.

Looking for something a little smaller or ready to spend a little more? Explore our toys under $25 or browse our $50 to $100 toy collection for more great gift ideas.