Pretend Play

Explore our range of pretend play toys for kids, including play kitchens, wooden play food, doctor kits, toy tools, shopping sets and imaginative role-play accessories. From cooking up a feast to running their own shop or playing doctor, these engaging toys encourage creativity, storytelling and social skills while helping children explore everyday experiences and develop confidence through imaginative play.

166 products

Melissa & Doug Police Officer Costume Role Play Set by Melissa & Doug includes a blue, machine-washable jacket with yellow trim, police badges, clear pockets, and star buttons. The set comes with a matching blue and black hat, toy handcuffs, a plastic police badge, a walkie-talkie with sound effects, and a checklist.
A young child, seen from behind, is dressed in the Melissa & Doug Police Officer Costume Role Play Set. The costume features a blue police officer uniform and cap with yellow stripes, with "POLICE" printed in white letters on the back. The child appears to be holding a walkie-talkie with sound effects close to their mouth.
Regular price $99.95
Melissa & Doug Police Officer Costume Role Play Set
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Playmobil Riding Stable
Playmobil Riding Stable
Regular price $79.95
Playmobil Riding Stable
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HAPE Sizzling Griddle & Grill BBQ
HAPE Sizzling Griddle & Grill BBQ
Regular price $67.96 Sale price$84.95
HAPE Sizzling Griddle & Grill BBQ
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Playmobil Action City Fire Station, main product photo
Playmobil Action City Fire Station - two-storey building with fireman's pole
Regular price $209.95
Playmobil Action City Fire Station
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John Deere motorised toy chainsaw in classic green and yellow
John Deere toy chainsaw showing the spinning chain and blade
Regular price $64.95
John Deere Motorised Chainsaw
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Hape Snip & Style Hair Salon Kit with felt hair, electric clipper and styling accessories
Child styling DIY felt hair with the Hape Snip & Style pretend salon tools
Regular price $69.95
Hape Snip & Style Hair Salon Kit
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Le Toy Van Vintage Wooden Kettle
Le Toy Van Vintage Wooden Kettle
Regular price $31.96 Sale price$39.95
Le Toy Van Vintage Wooden Kettle
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Le Toy Van Sophie's Car
Le Toy Van Sophie's Car
Regular price $47.96 Sale price$59.95
Le Toy Van Sophie's Car
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Le Toy Van Create Your Own Pizza Set
Le Toy Van Create Your Own Pizza Set
Regular price $31.96 Sale price$39.95
Le Toy Van Create Your Own Pizza Set
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Melissa & Doug Top & Bake Pizza Counter wooden pretend play set
Melissa & Doug Top & Bake Pizza Counter with wooden pizza and toppings
Regular price $111.96 Sale price$139.95
Melissa & Doug Top & Bake Pizza Counter
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Kinderfeets Doll Stroller classic wooden doll pram with natural cotton seat
Kinderfeets Doll Stroller wooden pushchair for dolls and soft toys
Regular price $103.96 Sale price$129.95
Kinderfeets Doll Stroller
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Playmobil Ambulance with Lights & Sounds rescue vehicle playset
Playmobil ambulance with paramedic figures, stretcher and patient
Regular price $149.95
Playmobil Ambulance with Lights & Sounds
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Playmobil Firefighter with Water Pump 42-piece set with firefighter figure, water pump, hydrant and flaming gas tank
Playmobil firefighter figure using the water pump and hose to extinguish the flames on the gas tank
Regular price $24.95
Playmobil Firefighter With Water Pump
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Melissa & Doug Lollipop Play Set with wooden lollipops, felt toppings, tray and play money
Wooden lollipops and colourful felt toppings from the Melissa & Doug Lollipop Play Set
Regular price $43.96 Sale price$54.95
Melissa & Doug Lollipop Play Set
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Playmobil Pirate Ship with cannons
Playmobil Pirate Ship with pirate figures
Regular price $119.95
Playmobil Pirate Ship
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Melissa & Doug Flip & Fry Grill Play Set packaging with colour-changing play food.
Melissa & Doug wooden Flip & Fry grill and fryer play set with utensils and play food.
Regular price $89.95
Melissa & Doug Flip & Fry Grill Playset
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Melissa & Doug Wooden Double-Sided Pizza Topping Toss Game set, including a pizza board, 8 topping pieces, and a pizza box package.
Melissa & Doug Wooden Double-Sided Pizza Topping Toss game board with soft fabric topping pieces.
Regular price $59.00 Sale price$84.95
Melissa & Doug Pizza Topping Toss*
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Playmobil Police Patrol Car
Playmobil Police Patrol Car
Regular price $79.95
Playmobil Police Patrol Car
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Playmobil Police Carry Case
Playmobil Police Carry Case
Regular price $34.95
Playmobil Police Carry Case
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Hape Sweet Walks Doll Stroller, a wooden doll pram with a fabric seat and sunshade
Hape Sweet Walks Doll Stroller shown with its fabric sunshade up
Regular price $71.96 Sale price$89.95
Hape Sweet Walks Doll Stroller
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Melissa & Doug Chef Role Play Costume Set with chef's jacket, hat, oven mitt and cooking utensils
Melissa & Doug Chef Role Play Costume Set white chef's jacket with red gingham accents and hat
Regular price $89.95
Melissa & Doug Chef Role Play Costume Set
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The Lullababy 14" Outfit - Bath Time with Accessories by Lullababy includes a charming set featuring a white baby hooded towel adorned with pink stars, a beige washcloth, a rubber duck with a gold crown, and a tan bristle brush, all beautifully displayed on a white background.
Regular price $37.95
Lullababy Accessory Set - Bathtime
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Playmobil Vet Visit Carry Case
Playmobil Vet Visit Carry Case
Regular price $27.95
Playmobil Vet Visit Carry Case
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Melissa & Doug Simmer & Serve Playset
Melissa & Doug Simmer & Serve Playset
Regular price $49.95
Melissa & Doug Simmer & Serve Playset
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How do pretend play toys support children's learning and development?

Pretend play gives children the freedom to use their imagination, explore different roles and make sense of the world around them. Whether they're caring for a baby doll, preparing a make-believe meal or fixing things with their own toolkit, role-playing familiar situations helps children practise important skills in a fun, relaxed environment.

From everyday routines to exciting imaginary adventures, pretend play toys encourage children to create their own stories, interact with others and develop independence through open-ended play.

  • Imagination and creativity: Role-play toys encourage children to invent stories, explore different characters and create their own imaginative worlds.
  • Social and communication skills: Playing shops, families or doctors encourages conversation, cooperation, sharing and taking turns.
  • Emotional development and empathy: Acting out different roles helps children explore feelings, understand other perspectives and practise caring for others.
  • Problem-solving and independence: Pretend play encourages children to make decisions, work through everyday situations and build confidence in their abilities.
  • Fine motor development: Handling play food, dressing dolls and using toy tools helps develop hand-eye coordination, dexterity and control.

Looking for more ways to inspire little imaginations? Explore our Kitchen & Pretend Play Toys collection, featuring play kitchens, wooden food and cooking accessories that bring everyday adventures to life.